Advertising and Marketing Forms

Promote your business, hire an ad agency, and retain a marketing expert with these template advertising contracts and marketing forms.

  • Template agreements, letters, worksheets and contracts that can be used practically anywhere.
  • Save time and money on advertising, marketing and promotions.
  • Affordable and easy to use documents and forms for professional marketers, advertising agencies and small businesses.
View as Grid List
Sort by
Display per page

Advertising Agency Retainer Agreement

Sign up a client for your ad agency with this template Advertising Agency Retainer Agreement.

  • The template is fully editable so you can customize it to fit your circumstances.
  • The ad agency is retained on an independent contractor basis, and is not an employee, agent or representative of the client.
  • The ad agency agrees not to disclose any of the client's confidential information.
  • The ad agency covenants not to compete with the client's business.

Agency of Record Retainer Contract (USA)

Hire a marketing agency to handle your advertising, marketing and public relations needs with this Agency of Record Retainer Contract for use in the United States.

  • The agency will locate and purchase advertising or marketing services on the client's behalf, and supervise all projects of the hired services.
  • The client will pay a monthly retainer to the agent for its services.
  • Confidentiality provisions to protect sensitive and proprietary information.
  • .....

Canada Marketing Services Agreement (International)

Market products worldwide for Canadian companies under the terms of this International Marketing Agreement.

  • The marketer will act as agent for the client in garnering interest for the client's products from foreign distribution outlets outside of Canada.
  • The marketer will be paid a share of all revenues generated from the sale and licensing of the client's products.
  • The parties appoint a bank to act as escrow agent, to hold the revenues until instructed in .....

Commitment for Advertising

Ad agencies can use this easy template to prepare a Commitment for Advertising from a client, authorizing the agency to prepare ad artwork, layouts and contract with suppliers for advertising in various media.

Click the Download button to download a copy of the free form, or copy and paste the text below.

COMMITMENT FOR ADVERTISING [print on the client's letterhead]

NAME OF CLIENT:_________________________

Exclusive Event Sponsorship Agreement

Event promoters, sign up a sponsor for a major concert or sporting event with this Exclusive Sponsorship Agreement.

  • The sponsor will be the exclusive official sponsor for the event.
  • The promoters will ensure that the sponsor's marketing and advertising requirements are met.
  • The promoters are responsible for developing an official logo and/or catch phrase for the event.
  • The sponsor agrees to actively promote merchandise developed by the promoter .....

How to Write Order Pulling Ads

Without sales, your business is going nowhere. This free article will show you how to write ads that pull in sales.

  • Learn how to attract the attention of a potential customer and get them interested in your product.
  • Learn the basics of writing classified ads and display advertisements.
  • Discover how the pros turn browsers into paying customers.

"How to Write Order Pulling Ads" is a free downloadable article, available in PDF format.


Introductory Business Letter Templates

Market your business, products and services to clients with these Introductory Business Letters.

  • Use the first template to introduce yourself and your business to prospective new clients.
  • Use the second letter template to tell your existing customers about new programs, services and product offerings.
  • Both templates contain a request to meet with the recipient, provide them with an information package or submit a proposal.
  • Buy the forms once, use.....

Letter of Intent to Hire Advertising Agency

Negotiate the terms of a formal contract with an ad agency in this generic Letter of Intent to Hire Advertising Agency.

  • The LOI summarizes the parties' discussions with respect to mounting an ad campaign for various products.
  • The consideration to be paid to the advertising agency is to be 100% commission-based, plus reimbursement for all actual costs and expenses.
  • The relationship will be exclusive on the part of the client, in other words, the client will.....

Letter of Intent to Hire Public Relations Firm

Hire a public relations firm to work with your business with this easy downloadable Letter of Intent template.

  • The public relations agency will devote at least a minimum specified number of hours each month exclusively to the client's account, and that minimum may be increased as required in order to perform the work.
  • The client will pay the agency a monthly retainer, plus an hourly rate for any time spent on the project over and above the contracted number of hours.....

Market Research Survey Forms

Gather information from potential customers in your target markets with these Market Research Survey forms.

  1. One form is for companies, and collects demographic information about the company, its sales, and its directors and managers.
  2. The other form is for individuals, and gathers data about their household income and buying patterns.

Before you can market effectively, you need to know who your target customers are. That's why you need these Market Resea.....